NEW APPROACHES IN HRM
8 This shift i s becoming so prevalent that we’re even seeing the emergence of entire roles and departments dedicated to employee experience. We believe the employee experience, and its relationship with engagement and performance, is critical to understand and prioritize – now more than ever. Because when organizations get employee experience right, they can achieve twice the customer satisfaction and innovation, and generate 25% higher profits, than those that don’t. Key milestones in the employee experience Now that we understand the impact, let’s take a deep dive into the key milestones that make up the employee experience, Below, we’ll touch on three important stages of the employee lifecycle and explain how surveys can be utilized at each stage. # Attraction / Recruitment This stage is critical because it’s the first chance you have to introduce your company culture and establish trust with a potential hire. The candidate experience is also the perfect opportunity to ensure people become advocates for your organization – regardless of whether they join your organization or not. Getting feedback at this stage is a great opportunity to improve both the process and experience of applying to work at your organization. Today, the majority of job seekers look for information about a company on job search websites like Glassdoor. The rise in company review sites like this indicates the desire of employees to understand what their experience will be like at an organization. Which is why having a strong employee experience is critical. Without one, your negative reviews may chase away potential talent for your organization. How to use surveys at this milestone Capturing the candidate experience means talking to both those who were offered a role, as well as those who weren’t. While the exact nature of your candidate survey depends on your hiring process, the questions you ask in a candidate survey should generally revolve around feedback on the application process, the interview content, the demeanor of individuals they met with, and the speediness of response. # On boarding The on boarding program, which is meant to get new hires up and running smoothly, is critical because it can have a significant impact on an employee’s tenure. It starts when a new hire accepts your offer and continues through a new employee’s first weeks, months and even their first year on the job. Getting feedback at this stage not
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